About Us

Local is a Florida lifestyle clothing brand. “Live life the Local way.”

Florida, our home, which became the 27th state to join the union in 1845.

Our logo is who we are- the state of Florida turned 180 degrees to create the shape of the “L” in Local. We show honor to this great state and her natural outdoor treasures through our logo. We are proud to be apart of our state’s rich heritage.

Forever Loyal. Forever Local.

We are Local FL. Live life the Florida Local way.

LOCAL is a registered trademark of The Local Brand, Inc.